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Easy OSX hosts file editing with GasMask

Easy OSX hosts file editing with GasMask

It's not often I come across a new utility that combines simplicity with easing a regular point of pain.

As a web developer, editing your local machine’s hosts file is not an infrequent task (If you don’t know what a hosts file is, then there’s a very good chance you will not find this little application useful!).

You could use some archaic unix command line text editor (I’m going to get it in the neck for that comment, I’m sure), or open up something like BBEdit – my editor of choice – and navigating to the file – a location that no matter how often I go there, I can never remember the precise path.

GasMark saves you the hassle. It is, simpy, a direct line to your hosts file, allowing editing on the fly as easily as clicking its Dock or menu bar icons, or using its customisable hotkeys.

There’s really nnothing else to say other than save yourself some pain and download GasMask.

Linkbuilding nirvana – taking the pain out of one-way links

Linkbuilding nirvana – taking the pain out of one-way links

Still the most important factor in achieving and maintaining search engine positioning, quality link building is expensive and time consuming. Linkvana claims to have the answer.

Is Black-Hat SEO on the way out?

Is Black-Hat SEO on the way out?

As long as there have been search engines, there have been active techniques to make the most of the search results for business and profit. But could the day of direct profits from search through clandestine activities be seeing the deep orange of a sunset?

Overcoming duplicate content filters – back-links are everything

Overcoming duplicate content filters – back-links are everything

Gaining Google visibility when your website content solely duplicates existing content can be tough. Here is one method of overcoming the duplicate competition.

PageRank, influence, and the silo

PageRank, influence, and the silo

Every three months or so the general SEO community murmur grows to a muttering, and ultimately a cacophony of misunderstanding as PageRank Update Fever takes a grip. But the apparent excitement is tempered by the resurrection of the age old debate on whether PageRank has any value at all.

Jamming the scraper signals

Jamming the scraper signals

Many bloggers have experienced their content being legitimately syndicated onto other sites and permit it to happen as part of their promotion. But many have also experienced the scrapers: sites that illegally duplicate entire blog contents, replicating new and old posts in order to populate their sites with content. A Wordpres plugin helps us fight back.

Google Searchwiki – blackhat SEOs rejoice

Google Searchwiki – blackhat SEOs rejoice

The recent release of Google’s Searchwiki offering the ability for individuals with a Google account to directly manipulate their personal search results for a particular term, created much speculation as to whether (or when) Google might start using such data outside the realm of the individual searcher. We now seem to be a step closer to confirmation of Searchwiki data influencing SERPs.

When the idea is worth more than the business

When the idea is worth more than the business

Imagine a summer coffee shop working session, just to kill the monotony of the home office, while across the room a small bubble of intensity was building.

The [prospective] client, late twenties, retaining his outdoor coat despite the humidity and non-functioning aircon, was sat without coffee – on the comfy leather sofa, of course. Web designer/developer turns up amongst apologies for his tardiness and carrying a tray containing coffee for himself and the client (and the web guy’s child who plays no part in this account).

Google teaches SEO

Google teaches SEO

Google recently released its own document on how to optimise your site for their search engine. An interesting development from the company that spends a lot of time battling against heavy-handed SEO techniques.

Stumbleupon Firefox bar gets an update

I just installed Version 3.28 of the Stumbleupon toolbar for Firefox and thought it worth mentioning on the basis of a particular additional feature.

This site attempts to break down personal, practical experience of web development and SEO into easily accessible, digestible articles and information.

Neil Dixon has been involved in web development and SEO since the late 1990s and is currently responsible for SEO for an online media entertainment network.

Views and opinions contained on this site are those of the article author(s) and do not reflect those of any organisation to which they are affiliated.

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